The FTC’s proposed changes to its Guides Concerning the use of Endorsements and Testimonials…
By Tom Dellner
Online Strategies Spring 2009
Inside the Clubhouse
TaylorMade Golf’s new website is the golfer’s ultimate web hangout–and a brilliantly executed example…
By Tom Dellner
Feature Article
Taking Online Shopping to New Heights
President and CEO Bob Westrope discusses why CentrSource SA is regarded as the one to watch in the online marketing space.
By Robert Logie
ER Webinar
Toward Smarter Email Marketing
E-mail marketing is frequently touted as the marketing channel that delivers the strongest ROI. In fact, a recent OMA survey estimates that, properly executed, e-mail marketing returns $45 for every dollar invested.
ER Buzz
GA Fly-In, eRetailer Summit, eTail and More!
Where you there? See the photos from industry events.
SF Video, Inc: CD/DVD/Blu-Ray Replication, Printing, Packaging, Assembly (800) 545-5865
Would you like to be listed as a DR Connection? Contact Debbie Duhn at 541-952-0300 or dduhn@retailing.org.
Special Supplement
e-Mail Marketing Guide
Because of its affordability and strong ROI, even the most basic e-mail strategies used to generate great results. Today’s economy has changed all that. It’s time to pay attention to your e-mail marketing program.
Electronic Retailing Association | 19 Feb 09 | 
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