Ad Factory Launches Creative Services Marketplace in Support of Digital Agencies

Ad Factory (www.adfactory.com) launched version 2.0 of their creative services marketplace on Tuesday in an effort to further support digital agencies.

Philadelphia, PA (PRWEB) September 2, 2010

Ad Factory (www.adfactory.com) launched version 2.0 of their creative services marketplace on Tuesday in an effort to further support digital agencies. The new marketplace provides agencies with on-demand access to freelance design professionals. An alternative to traditional outsourcing, agencies no longer need to find a freelancer in the eleventh hour to meet a creative deadline. Part crowdsourcing and part production workflow application, Ad Factory makes it easy for agencies and online advertisers to tap in to the talents of hundreds of creative experts and put their ideas to work in just a few clicks.

“As former agency guys ourselves, we are very familiar with the double-edged sword that is outsourcing. In this day and age, agencies need immediate access to talented creative professionals and an online application to manage the process of outsourcing that work. Our research over the past six months in talking with dozens of agencies confirms this. We look forward to serving our clients and providing high quality work in a timely manner,” said David Herscott, co-founder of Ad Factory.

Ad Factory’s creative community does the hard work of writing eye-catching ad copy and producing custom creative. Clients simply need to fill out a form at adfactory.com to get the process started. Within hours clients will receive many options to choose from, and buy only the ads they like.

Herscott went on to say: “when it comes to developing creative it’s time to start considering a slightly different model than crowdsourcing – crowdsourcing isn’t working for the design community or the advertiser. We believe in ‘expertsourcing.’ Expertsourcing is about developing highly skilled and focused communities around solving a problem, in this case we are connecting talented creative professionals with ad agencies that need their help.”

About Ad Factory

Ad Factory provides ad agencies and online advertisers with an alternative to traditional outsourcing. Part crowdsourcing and part production workflow application, Ad Factory makes it easy for agencies and advertisers to tap in to the talents of hundreds of creative experts and put their ideas to work in just a few clicks

Contact:

David Herscott, Managing Partner

david(at)adfactory(dot)com

(888) 470-1771

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/09/prweb4451304.htm

PubCon Las Vegas 2010 to Feature Keynote by New York Times Columnist David Pogue

PubCon, the premier search and social media conference and expo, has announced that noted author and New York Times technology columnist David Pogue will present a keynote address during PubCon Las Vegas 2010 at the the Las Vegas Convention Center on November 8 – 11, 2010. Pogue, who has written The Times’s popular State of the Art column for the past decade, will offer his unique and insightful take on the latest social media initiatives to PubCon Las Vegas 2010 attendees.

Austin, TX (PRWEB) September 2, 2010

PubCon, the premier search and social media conference and expo, has announced that noted author and New York Times technology columnist David Pogue will present a keynote address during PubCon Las Vegas 2010 at the the Las Vegas Convention Center on November 8 – 11, 2010.

Pogue, who has written The Times’s popular State of the Art column for the past decade, will offer his unique and insightful take on the latest social media initiatives to PubCon Las Vegas 2010 attendees.

“Having the New York Times’s David Pogue at PubCon Las Vegas 2010 to present a keynote speech will be a great opportunity for all our attendees to learn new approaches to new media success,” said PubCon founder and WebmasterWorld Inc. chief executive Brett Tabke.

“We’re excited to present one of the world’s leading voices on technology and social media as a PubCon keynote speaker, and we’re sure David Pogue’s insights will help make this the biggest and most epic PubCon ever in sunny Las Vegas,” added Tabke.

Pogue, who has been The Times’s personal-technology columnist since November 2000, is a natural fit for PubCon, with his more than 1.3 million followers on Twitter and a fresh and energetic take on social media trends certain to both educate and inspire PubCon Las Vegas 2010 attendees.

Pogue, who also writes the popular Times Pogue’s Posts blog, has appeared as a technology expert on television and radio, including CBS News Sunday Morning, Martha Stewart, and NPR’s “Morning Edition,” and in 2004 his appearances about Google and the troubles spam presents won a 2004 Business Emmy award.

Pogue is the author of numerous popular technology books including The World According to Twitter, the Missing Manual series of books, and a novel, Hard Drive, a Times “notable book of the year,” and has more than 3 million books in print.

Pogue, a summa cum laude Yale University graduate who has been profiled on the CBS television shows 60 Minutes and 48 Hours, incorporated Pogue Press in 2000, and has earned numerous industry accolades.

PubCon Las Vegas 2010 is happy to have Pogue as a keynote speaker to share some of the innovative and thought-provoking approaches to online marketing and media relations that he has written about at The Times.

Attendees are in for a rare treat as David Pogue brings his unique vision to the PubCon Las Vegas 2010 conference on November 8 – 11, 2010.

Register now to hear Pogue and other leading social media innovators deliver new and insightful keynote speeches at PubCon Las Vegas 2010, including a very special powerhouse keynote panel featuring Copyblogger founder Brian Clark, FutureWorks principal and self-described “digital sociologist” Brian Solis, New Marketing Labs president Chris Brogan, social media firm UnMarketing president Scott Stratten, and Sevans Strategy founder Sarah Evans.

Take advantage of special early-bird conference pass pricing available for a limited time, and come and see The Times’s Pogue and other top keynote speakers at PubCon Las Vegas 2010.

PubCon registration and more information is available at www.pubcon.com]

About PubCon

PubCon is a multi-track educational conference hosted by WebmasterWorld. PubCon events are for thought leaders and professionals Internet marketing, social media, search marketing and advertising to gather and to share best practices in the design, development, promotion and marketing of their Internet businesses and brands.

For more information about the conference, contact Brett Tabke at 512-231-8107 or brett at webmasterworld.com.

In the U.K., contact Neil Marshall at 512-231-8107 ext 106 or engine at webmasterworld.com.

For more details about sponsorship and exhibition opportunities, contact Strategic Marketing Director Joseph Morin at 512-231-8107 ext 104 or joe at webmasterworld.com.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/09/prweb4456964.htm

FORA.tv Pioneers Online Subscription Model: Introducing FORA.tv Plus

Leading destination for smart video programs unveils paid membership plan to deliver ‘the ultimate video viewing experience’

San Francisco, CA (PRWEB) September 2, 2010

FORA.tv, the Web’s top site for videos about the people, issues, and ideas changing the world, today announced the introduction of FORA.tv Plus membership. This new offering provides ad-free video watching, unlimited downloads to video programs, and HQ streaming for a monthly or annual fee.

FORA.tv Plus memberships are available for $4.99 per month or $49.99 per year. The new membership level includes:

No Ads. FORA.tv Plus members enjoy the FORA.tv site without seeing third-party display or in-video advertisements.

HQ Viewing. FORA.tv Plus members have the option to watch videos streamed at a higher-resolution bit-rate (768 kilobits).

Downloads. FORA.tv Plus members can save programs to their hard-drives for on-demand watching when away from an Internet connection. In most cases there are video and audio versions available.

Discounts. FORA.tv Plus members who subscribe on an annual basis may receive special discounts for select conferences offered as FORA.tv Premium Events.

FORA.tv (+) Onscreen Icon. FORA.tv Plus members receive a (+) icon beside their username on the FORA.tv site.

All FORA.tv Basic Membership benefits. FORA.tv Plus members also enjoy the benefits of posting comments to programs, saving video programs to your personal FORA.tv library, our newsletters, and unlimited access to the web’s largest collection of smart videos.

For more information on FORA.tv Plus, visit: http://fora.tv/plus

Today’s announcement follows the highly successful launch of FORA.tv Premium Events, which make available pay-per-view programming from major conferences and events including the Wired Business Conference, HSM World Innovation Forum, NYPL Live, Chautauqua Institute, the Commonwealth Club, and many others.

About FORA.tv

FORA.tv is the leading site for intelligent video programs on the people, issues, and ideas changing the world. The company is a pioneer in paid membership services and pay-per-view programming from top conferences, universities, and public forums. FORA.tv has partnered with more than 160 organizations from the Aspen Institute to Georgetown University to Wired to the Economist, helping these organizations reach passionate, engaged audiences. Named a Top 50 Web Site by TIME, a Top Education Site by The Telegraph, the company has also been covered by Fast Company, The Boston Globe, and many others. FORA.tv is funded by a select group of investors led by William R. Hearst III and is based in San Francisco. FORA.tv can be found at http://fora.tv or on Facebook and Twitter.

FOR MEDIA INQUIRIES:

Contact Anni Hechtner, 415-599-4618, anni(at)fora(dot)tv

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/09/prweb4458254.htm

Online Auctions Website Invites eBay Sellers to Share Their Stories

The eBay alternative, Main Street Fair, is inviting eBay sellers to share their stories. These tales will be posted to the site’s blog. Main Street Fair will use this knowledge to gather suggestions to better its site and avoid mistakes made by eBay.

Rancho Santa Margarita, CA (Vocus) September 2, 2010

To deliver the ultimate online auctions and free classified ads site, Main Street Fair is going directly to the source and asking eBay sellers to tell their stories on the Main Street Fair blog. Those who want to participate should send their tales and any diagrams, screen shots, photos or charts to media(at)mainstreetfair(dot)com.

“We want to know what sellers need and want to make their experience the best it can be,” said Lisa Porter, CEO, Main Street Fair. “We are always on the lookout for new means of doing things better.”

Main Street Fair, the site that is gaining popularity in the online auctions world as an alternative to eBay, strives to support sellers in ways that extend beyond a mere “thank you.”

First, Main Street Fair offers plenty of programs to help its sellers. “Press for Press” is one such program, offering book authors the chance to get free marketing. To make the Press for Press program a success, Main Street Fair has contracted with Porter Public Relations to write a monthly press release about books culled from listings on the Main Street Fair site. It also posts blogs written by authors on its site, with hyperlinks to the actual book listing, making for an easy purchase.

Main Street Fair also offers a great two-way rating system, and bulk uploading capabilities, and writes blogs about its seller’s products.

“Our goal is to help sellers sell and buyers have a pleasant and easy purchasing experience,” said Porter. “If someone is looking for an alternative to eBay, we want it to be Main Street Fair. We vow to continue working diligently to gain the respect and support of online sellers by giving them what they need to make money and keep their profits.”

Second, the site donates a percentage of its revenue from online auction listing fees to the school of the seller’s choice. While the auction fees are some of the lowest, over time, schools can earn significant sums from sellers located throughout the world.

“We are concerned about America’s schools and want to give back,” said Porter, who is a single mom and sat on the School Site Council at her daughter’s elementary school. “Sellers choose what school gets our donation. It is our way of elevating fundraising for schools to a new level where they can earn money 24/7.”

Main Street Fair is reaching out to its audience for new ways to make this the perfect online auctions and free classified ads platform. By offering eBay sellers a chance to talk about their experiences, its management team hopes to gain insight as to what works and what doesn’t, and according to Porter, the people that buy and sell know best.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/ebayalternative/prweb4452224.htm

KSL Media Hires Steven Kaufman as Executive Vice President, Integrated Media

KSL Media (www.kslmedia.com) announces the hiring of Steven Kaufman as Executive Vice President, Integrated Media.

New York, NY (PRWEB) September 1, 2010

KSL Media (www.kslmedia.com]) one of the largest independent media management companies, announces the hiring of Steven Kaufman as Executive Vice President, Integrated Media. In this role he is responsible for the development of KSL clients’ communication goals and objectives which enables KSL’s advertisers to acquire and retain their best customers in a most efficient manner. Steven will also oversee KSL’s media offerings and maintaining best in class digital and customer acquisition tools. He joins the KSL management team helping to guide the direction of the company in the exploration of new media alternatives.

Kaufman began his career as a list broker and transitioned to an agency role at Wunderman Cato Johnson planning direct marketing campaigns for clients including the United States Postal Service and the US Army. Following his time at Wunderman, Steven joined Ammirati Puris Lintas where we worked on the UPS and Compaq accounts. It was at Ammirati in 1996 when Steven first began working in digital media. His experience includes telecom, financial services, travel, packaged goods, technology, subscription marketing and more.

“We are excited to bring a distinguished executive into our company,” stated KSL President David Sklaver. “Steven has the extensive management experience that will immediately impact our clients’ proficiency across all media platforms. With his tremendous breadth of knowledge, Steven will contribute to KSL’s aggressive growth goals.”

Steven was a founding board member of 212, the New York City interactive ad club. He has spoken at numerous industry events including Search Engine Strategies, OMMA and iMedia.

Steven is married and lives in Marlboro, NJ, with his wife and 10-year-old twins.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prwebKSL-Media-Hires/Steven-Kaufman/prweb4452214.htm

MediaMind Announces Global Tour Dates for Digital Experience Day

Annual Worldwide Event Series Spotlights Concepts for Intelligent Advertising

New York, NY (PRWEB) September 1, 2010

MediaMind, the leading independent provider of digital solutions has announced dates for Digital Experience Day, an annual global event series that will focus on intelligent advertising for online advertisers. The first event will kick off in London on September 7, 2010 and will be followed by events in Madrid, New York, Chicago, San Francisco, Tokyo, Shanghai, Singapore, Sydney, Paris and Germany.

Digital Experience Day will bring together top leading industry experts and executives who will show how advertisers can gain more as barriers between data, messages, technology and media dissipates. Special guest speakers will share industry perspectives and provide smarter solutions to achieve more successful online campaigns. Attendees will also get a preview of the newest version of MediaMind’s platform, MediaMind v2.0, which will be unveiled with new capabilities for media and creative optimization.

Digital Experience Day (DED) 2010 dates include:

September 7, 2010 – London, UK

September 15, 2010 – Madrid, Spain

September 23, 2010 – New York, US

September 29, 2010 – Chicago, US

October 06, 2010 – San Francisco, US

October 12, 2010 – Tokyo, Japan

October 19, 2010 – Shanghai, China

October 21, 2010 – Singapore

October 27, 2010 – Sydney, Australia

November 10, 2010 Hamburg, Germany

November 17, 2010 Paris, France

Click here for registration and more information on Digital Experience Day.

About MediaMind

MediaMind is a global provider of digital advertising solutions that optimize the use of media, creative and data for enhanced performance. Our unique platform incorporates display ad serving, search, rich media, video, dynamic ads, mobile and emerging media; providing marketers with a cross-channel view of ad campaigns. Our leading Eyeblaster Rich Media and Video capabilities service the most innovative and inspiring global digital campaigns.

The company is committed to publisher-neutrality to assure the broadest range of media choices for its customers. MediaMind is certified and complies with the three IAB measurement guidelines: ad serving, video and rich media.

Headquartered in New York, MediaMind has over 35 representation offices across all major markets worldwide. In 2009, MediaMind delivered campaigns for over 7,000 brands, serving approximately 3,350 agencies across over 5,150 global web publishers in 55 countries worldwide. Learn more at: http://www.mediamind.com.

North America Media Contact:

Alice Suh

MediaMind

T: 646.723.1922

M: 347.414.4660

alice(dot)suh(at)mediamind(dot)com

International Media Contact:

Lianne Schneider

MediaMind

T: 972.9.776.0889

M: 972.523.776844

lianne(dot)schneider(at)mediamind(dot)com

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/09/prweb4451624.htm

Flimp Media and ExactTarget Release 2010 Video Email Marketing Survey Results and Industry Trends Report

50 Percent of Marketers Already Using Video with Email; 24 Percent are Considering; Only 21 Percent Indicate Email Provider Offers a Video Marketing Solution; 73 Percent Believe Video Email Significantly Increases Email Click Thru and Conversion Rates

Hopkinton, MA (PRWEB) September 1, 2010

A new Video Email Marketing Trends survey of over 200 interactive marketing professionals reveals that most marketers believe that video based email marketing is “the wave of the future” while less than 5 percent “don’t think it works”. Online video is already being used by 50 percent of respondents and an additional 24 percent are considering using video in their email marketing campaigns. Surprisingly however, 35 percent of marketers said their email service provider did not offer a video marketing solution and 44 percent did not know if their ESP offered a video marketing solution. In general marketers were very optimistic about performance of video based email, as 73 percent believe that video increases email click thru rates and that consumers are more likely to purchase after viewing an email campaign that incorporates video. Only 4 percent of marketers surveyed indicated they did not believe that video email marketing works.

The survey was conducted by ExactTarget and Flimp Media together with Web Video Marketing Council in June 2010. The study queried over 200 interactive marketing professionals that “have marketing oversight responsibilities in their role” to gain insights into current marketing practices and perceptions regarding video based email marketing. Results were first reported in a live webinar in August 2010 entitled Driving Clicks and Conversions with Email + Video conducted by the Web Video Marketing Council, Flimp Media and ExactTarget. The survey results and 2010 Video Email Marketing Trends Report are available for download here: http://www.flimp.net/2010_video_email_marketing_trends_survey.php

Speaking about the survey, Paul Ritter, Director of Strategic Programs for the Web Video Marketing Council commented: “We knew that there was strong interest among marketers in video based email marketing, but were surprised by the current adoption levels at around 50 percent and the overwhelming sentiment that video email increases click thru rates and purchases. This is definitely a strong online marketing trend to watch.”

The survey also asked marketers what they think are the most effective ways to deploy video with email and what they believe are the primary barriers to using video with email marketing. Most marketers agreed that linking from a video image in the email message to a video landing page was the most effective while using animated and video GIF’s were cited by the fewest number of marketers as the most effective video email application. To learn about these results, download the 2010 Video Email Marketing Trends Report here: http://www.flimp.net/2010_video_email_marketing_trends_survey.php

Wayne Wall, CEO of Flimp Media, which develops video marketing and analytics technology, said “Marketers realize that video drives much higher email engagement and response rates and that it is getting harder to differentiate email marketing with static content. In contrast, 79 percent of marketers surveyed said their email service provider does not offer a video marketing solution or they weren’t aware if they did. Seems like a pretty big growth opportunity for ExactTarget and other ESP’s that isn’t being addressed.”

Download the 2010 Video Email Marketing Survey Data and Industry trends Report

Access the survey results and download the 2010 Video Email Trends Report from this link: http://www.flimp.net/2010_video_email_marketing_trends_survey.php

About Flimp Media

Flimp Media® provides video marketing and communications software and creative video production services to a diverse and rapidly expanding collection of clients. Their proprietary FLIMP software allows marketers to create, distribute and track interactive video brochures and video landing pages without any programming or design skills. The Flimp platform is integrated with more than thirty email service providers, as well as Google Analytics, and allows marketers to track viewer behavior by individual email address. For more information, please visit www.flimp.net and www.flimpagency.com.

About ExactTarget

ExactTarget is a leading global provider of on-demand email marketing and interactive marketing solutions. The company’s software as a service technology provides organizations a single platform to connect with customers via triggered and transactional email, integrated text messaging, landing pages and social media. ExactTarget’s software powers permission-based multi-channel communications for thousands of organizations around the world including Expedia.com, Fairfax Digital, Best Buy, CareerBuilder.com, Gannett Co., Inc., The Home Depot and WellPoint, Inc. For more information please visit www.exacttarget.com

About the Web Video Marketing Council

The Web Video Marketing Council (WVMC) is a professional association established to provide

timely, relevant information about video marketing topics and technologies to professional marketers and communicators through its website, newsletter, reports and webinars. For more information please visit our website, www.webvideomarketing.org .

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/09/prweb4448394.htm

Catalyze Community Joins Modern Analyst to Form Largest Online Resource for Business Analysts

Merger of two sites creates ‘one stop shopping’ for business analyst content, discussion

Calabasas, CA (PRWEB) August 30, 2010

ModernAnalyst.com, the premier online community and resource portal for business analysts and iRise®, the global leader in enterprise visualization solutions, announced today that the Catalyze.org destination site has been merged with ModernAnalyst.com, creating the single largest online community for business analysts in the world. ModernAnalyst.com is a place for business analysis professionals to engage in discussions with their peers and learn from like-minded individuals through dedicated forums, community blogs and other resources.

With over 38,000 members post-merger, ModernAnalyst.com is the number one online destination for business analysts, systems analysts, business process consultants, user experience designers, and other professionals involved in business analysis or systems analysis. This free online community was launched in 2007 to fill a growing need for information sharing and content that address the needs of practitioners who describe themselves as business analysts or whose practice relates to the discipline of business analysis.

“Whether they create specifications for legacy systems, integrate off-the-shelf products, perform systems analysis for custom software development, or re-engineer business processes, we provide our members what they need to succeed on their projects and to take their career to the next level,” stated Adrian Marchis, founder and president of Modern Analyst Media LLC, the owner and operator of ModernAnalyst.com.

The Catalyze.org site also started in 2007 with funding and other support provided by iRise and was focused on content, forums and resources for the combination of business analyst and user experience communities. Since then the ModernAnalyst.com site, along with others in the market, have grown rapidly to fill the need for a common ‘watering hole’ for business analyst professionals.

“The growth of ModernAnalyst.com over the last three years has been nothing short of astonishing,” said Mitch Bishop, CMO for iRise. “It makes sense to now join the two communities and leverage the combined strengths of our memberships. The business analyst function is thriving and ModernAnalyst.com has proven it is the best destination for anyone in this community concerned about getting their jobs done better and faster.”

The ModernAnalyst.com site was created by practicing business analysts for business analysts to allow them to easily access the resources and information they need, when the need it. The Modern Analyst site offers:

• Feature articles by leading field experts,
• Live and on-demand webinars for continuous education,
• Recommended books and reference materials,
• Ready to use templates and aides,
• Business analyst diaries showcasing real analysts,
• Common questions for BAs preparing for interviews,
• Weekly business analysis comics,
• Directory of numerous business analysis resources.

Enterprise Visualization – Accelerate Business Transformation

Enterprise visualization software from iRise gives business and IT leaders a powerful way to visualize and experience business transformation. Forward thinking organizations use iRise to visualize the future of their business systems at light speed, accelerating time to revenue with lower cost and improved quality.

iRise is the only enterprise grade, real-time collaborative software definition platform available today. With iRise, key stakeholders can “test drive” and experience mission-critical business systems early in the definition process to eliminate confusion and ensure that the right system gets built – the first time. Best of all, visualizations are assembled in hours, without any coding – speeding up the definition process by ten times over previous methods. With thousands of projects completed successfully, leveraging enterprise visualization has proven to be indispensable for businesses in highly competitive markets:

• Get to market twice as fast;
• Eliminate 30% of project cost;
• Ensure the success of global sourcing strategies; and,
• Dramatically improve quality and customer experience.

About Modern Analyst Media LLC

Modern Analyst Media LLC is the only media company focused solely on publishing information and resources related to requirements and business analysis. Modern Analyst Media LLC is the publisher of ModernAnalyst.com, the premier online community and resource portal for business analysts and other professionals involved in business analysis or requirements engineering.

ModernAnalyst.com has a wide offering of resources for the career business analysts such as: business analysis articles, business analysis forums, interview question directory, books for business analysts, and much more.

About iRise

iRise is the world’s leading provider of enterprise visualization software for business applications. Visualization has become a critical competitive advantage for businesses to more effectively communicate their needs to technology teams and give everyone involved the ability to interact with and fully experience applications before they are built. Companies of all sizes like General Motors, UPS, FedEx, Haworth, Manpower, M.D. Anderson Cancer Center, and hundreds of others use iRise to “test drive” their applications before building, which accelerates time to market, improves customer experience, and drives cost down. At iRise, we believe that by 2020, all business software will be visualized before being built, the same way that every car, airplane, and building is visualized today. Headquartered in El Segundo, Calif., iRise is backed by Morgan Stanley Venture Partners, and Deutsche Bank, and has sales offices across North America and in London.

Press Contact:

Modern Analyst Media LLC

26500 West Agoura Road, Suite 102-711

Calabasas, CA 91031

http://www.ModernAnalyst.com

(818) 284-6800

iRise is a registered trademark of iRise. All other companies and products mentioned are trademarks and property of their respective owners.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prwebLargestCommunity/BusinessAnalyst/prweb4439734.htm

Visible Technologies Recognized by Inc. Magazine as Fastest-Growing Private Company

Social Intelligence Leader Boasts Three-Year Sales Growth of 1,718 Percent

Bellevue, WA (PRWEB) August 30, 2010

Visible Technologies, a leading provider of Social Intelligence, today announced it has been recognized by Inc. magazine as number 164 on its 29th annual Inc. 500, an exclusive ranking of the nation’s fastest-growing private companies. The list represents a comprehensive look at the most important segment of the economy—America’s independent-minded entrepreneurs.

“Fast growth at any time is a big achievement; fast growth during the past few years is just short of miraculous,” said Inc. Magazine editor Jane Berentson. “The Inc. 500 consists of these just-short-of miraculous companies, the ones that through ingenuity and ambition have increased revenue, hired employees, and grown fast in difficult economic times.”

Since its inception five years ago, Visible Technologies has experienced unprecedented growth in this rapidly transforming market. Over the past year, Visible Technologies secured $22 million in venture capital funding, launched new partnerships and expanded its international presence to Europe with the opening of its U.K. headquarters.

“Visible Technologies believes in the power of the socially enabled consumer to change marketing dynamics on a global basis. We provide many of the world’s largest brands with the Social Intelligence needed to thrive in this new business environment,” said Debbie DeGabrielle, CMO, Visible Technologies. “We are honored to be recognized as a member of the Inc. 500, and believe our ranking as a fast-growing private company is a testament to the innovation and performance inherent in our technology, coupled with a commitment to helping our customers increase brand awareness, loyalty and sales.”

About the Inc. 500 and Inc. Magazine

The 2010 Inc. 500 is ranked according to percentage revenue growth when comparing 2006 to 2009. To qualify, companies must have been founded and generating revenue by June 30, 2006. Additionally, they had to be U.S.-based, privately held, for profit, and independent—not subsidiaries or divisions of other companies—as of December 31, 2009. (Since then, a number of companies on the list have gone public or been acquired.) The minimum revenue required for 2006 is $80,000; the minimum for 2009 is $2 million. As always, Inc. reserves the right to decline applicants for subjective reasons. The companies of the Inc. 500 represent the top tier of the Inc. 5000, which can be found at www.inc.com/500.

Founded in 1979 and acquired in 2005 by Mansueto Ventures LLC, Inc. (www.inc.com) is the only major business magazine dedicated exclusively to owners and managers of growing private companies that delivers real solutions for today’s innovative company builders. With a total paid circulation of 712,647, Inc. provides hands-on tools and market-tested strategies for managing people, finances, sales, marketing, and technology. Visit us online at www.inc.com.

About Visible Technologies

Visible Technologies is a leading provider of Social Intelligence solutions designed to improve and accelerate business outcomes. Visible Technologies delivers the actionable intelligence into social media that helps customers, including Microsoft, Xerox, FedEx and Autodesk, move beyond social media monitoring to realize business improvements through insight and engagement. Powered by Visible Technologies’ cutting-edge Visible Intelligence™ platform, brands benefit from the impactful insights to drive loyalty and profits. Through a growing integration and agency partner network, Visible Technologies engages with leading advertising, branding and public relations agencies to deliver tangible business benefits across verticals and businesses. For more information, go to http://www.visibletechnologies.com.

Press Contacts:

Joan Levy, Blanc & Otus for Visible Technologies

415.856.5110

jlevy(at)blancandotus(dot)com

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2010/08/prweb4438624.htm

iContact Receives $40 Million Strategic Growth Investment from JMI Equity

JMI to Help iContact Accelerate its Growth and Solidify Its Leadership Position in the Email Marketing Industry.

Durham, NC (Vocus) August 30, 2010

iContact, an industry leader in email marketing services for small and medium sized businesses, today announced that it has received a $40 million Series B strategic growth investment from JMI Equity, a private equity firm focused on software, internet and business services companies.

iContact is the largest privately held provider of email marketing solutions for small and medium sized businesses. Headquartered in Durham, North Carolina, iContact provides email marketing software to over 65,000 customers across the globe. Its feature-rich solutions simplify and automate the process of creating, sending and tracking email communications. Compared to other marketing channels, email marketing provides a higher return on investment per marketing dollar spent. Today there are 25 million small to medium sized businesses domestically, of which only five percent are using email marketing.

“We’ll use the majority of these new funds to make significant investments in sales and marketing, back-end technology, our product features and usability, global expansion, and of course our people that drive all of our success,” said Ryan Allis, Chief Executive Officer and Co-founder of iContact. “For us, this is just the beginning of building a company that will be here in North Carolina for many decades to come. The funds will enable us to better fulfill iContact’s vision of building a great global company based in North Carolina for our customers, employees and community.”

“We are very pleased to announce this investment in iContact,” said Brad Woloson, JMI General Partner. “Over the past decade, JMI has invested in online technologies that enable companies to market more effectively to their prospects and customers. We believe iContact has demonstrated the high growth and predictability of its Software-as-a-Service business model in this market.”

iContact has built an email marketing company with predictable, recurring revenue and scale at a low cost. Its product offerings help small and medium sized businesses create, send and track impactful email marketing campaigns, enabling them to cultivate stronger relationships with their prospects and turn their customers into lifelong repeat buyers. iContact also has many non-profit, association and political campaign customers who use the service to easily manage their databases and communicate with their donors, members and constituents. “

JMI has a track record of partnering with strong, growing online marketing companies,” said Aaron Houghton, iContact Co-founder and Executive Chairman. “We are confident that their connections, insights and industry expertise will provide us with new resources as we continue to deliver innovative email marketing solutions and as we look to expand the breadth and reach of our product offerings.”

“JMI has followed iContact for a number of years and we have been impressed by the Company’s continued execution and rapid growth, particularly in a challenging macro-economic environment,” said Jit Sinha, JMI Principal. “We look forward to working with Ryan and the iContact team to capture the substantial growth opportunities ahead.”

As part of the investment, Brad Woloson and Jit Sinha will join iContact’s Board of Directors.

Allen & Company served as financial advisor to iContact. DLA Piper served as legal counsel to iContact and Goodwin Procter worked with JMI.

About JMI Equity

JMI Equity is a private equity firm focused on investing in growing software, internet and business services companies. Founded in 1992, JMI has invested in 98 leading businesses in its target markets and has approximately $1.3 billion of committed capital under management. JMI provides capital for growth, recapitalizations, acquisitions and buyouts. Representative investments include DoubleClick, Eloqua, Empathica, The Search Agency, Undertone and Unica.

For more information on JMI, visit http://www.jmiequity.com .

About iContact

With more than 65,000 customers, iContact provides email marketing for small to medium sized businesses and non-profits. iContact allows for easy creation of email newsletters, surveys and autoresponders. Market leaders like Vonage, International Paper, LG Electronics, and ReMax, use iContact to build stronger relationships with their customers and prospects at a fraction of the cost of traditional marketing methods.

iContact, designed for the small business market, is available at www.iContact.com; iContactPlus, a suite of custom and managed services designed for mid-sized organizations, is available at www.iContactPlus.com.

Contacts:

Chuck Hester

iContact

919-459-1451

Chuck Dohrenwend or Kelly Rapoport

The Abernathy MacGregor Group, for JMI Equity

212-371-5999

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For the original version on PRWeb visit: http://www.prweb.com/releases/prwebiContact_JMI-Equity/strategic-growth/prweb4441074.htm