Cover Story: The Men Behind the Pitch
Famed DRTV experts Anthony “Sully” Sullivan and Billy Mays take you behind the scenes of Discovery’s new reality series, “Pitchmen,” which promises to bring new awareness to the industry that has turned them into commercial celebrities.
By Vitisia Paynich
Super Support
Now more than ever, fulfillment companies just might be the unsung heroes of the direct response industry.
By Pat Cauley
Tough Times for China
A closer look at how the global recession is affecting this country’s manufacturing industry–and what all DRTV companies need to know.
By Bill Quarless |